As 2019 comes to a close, we also near the end of the decade. Over the past few years, we have seen technology and the internet rapidly change. Specifically, website design pleases consumers by combining aesthetics with technology. We’ve compiled some of the hottest website design trends of 2019 that encourage innovation and will carry us into the next 10 years.

Serifs Make Their Way on the Screen

For as long as we can remember, designers reserved serif fonts like Times New Roman for print media. Placing serif fonts on the screen breaks rules and shakes things up. Although sans serif fonts remain the standard for digital media, brands are using bold serifs for headers and other areas of focus.

Say Hello to Natural and Organic Shapes

Brands looking to stand out from the crowd are turning toward natural shapes. Asymmetrical shapes provide depth to a website that makes page elements stand out. With this design trend, sites gain a sense of movement. This trend gives brands a specific personality, meaning some formal brands may feel more comfortable embracing traditional geometric structures and gridwork.

Chatbots Become the Standard

With advancements in AI and machine learning, chatbots are becoming more intelligent. Chatbots will continue to show up on more webpages, but with more customization than earlier successors. With the rise of chatbots, consumers can expect to see a rise of brand mascots whose job it is to engage with you while you are on the site.

All the Video Content

Videos offer many benefits for a website. Not only do they add movement to a webpage, but they also provide the ability to get information without scrolling. In fact, Google now features video content above standard web pages. This drives the desire to prioritize video production, allowing brands to become more easily-searchable and share content in an efficient way. 

Minimalism Still Remains King

Minimalism in website design trends remains classic and timeless. With less elements and contents on a page to absorb, consumers don’t have to think as much. In the upcoming years, minimalism will continue to dominate digital media. 

It’s not too late to invest in a trendsetting website that will last the next decade. To see our work, view our portfolio. When you’re ready for your site to encompass the newest website design trends, contact us.